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What's actually in your food.

Honest, sourced deep-dives on the ingredients hiding in everyday products — the science, the EU-vs-US regulatory gaps, and what it means for you. No fear-mongering, no mystery scores.

High-Fructose Corn Syrup

Alcohol Without the Buzz

One soda puts ~90 kcal straight on your liver — about the same load as a beer. Same metabolic pathways, minus the buzz.

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Red 40 · Allura Red

Same Candy, Different Label

Europe makes foods with Red 40 carry a children's attention warning. The US doesn't. Why the same product splits the rulebook.

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Titanium Dioxide · E171

Banned in Europe, Still in US Candy

The EU banned this whitening agent in 2022 after it couldn't be proven safe. The US still allows it — with no flag.

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The transatlantic gap

11 Things in US Food Europe Restricts or Bans

Titanium dioxide, dye warnings, potassium bromate, growth hormones — the additives and practices that change when you cross the Atlantic.

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Sodium Nitrite · E250

Why the WHO Put Bacon Next to Tobacco

Processed meat is a Group 1 carcinogen — what that label really means, the nitrosamine chemistry, and the "uncured" celery-powder trap.

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Get the whole library — and scan your own food.

TrueFood opens a deep-dive like these for every flagged ingredient you scan, plus cleaner swaps. Founding Members get in at $39, lifetime.

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